Twitter Releases One-Click Subscription Button
'Twitter has begun offering an embeddable button for one-click subscription to a Twitter account associated with any website, called the Follow Button. Previously, a website owner could link to their Twitter profile page off-site but users had to visit that Twitter page and click to follow the account from there.'
http://m.readwriteweb.com/archives/twitter_releases_one-click_subscription_button.php
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